About
I build the tools I could not find.
I am an indie app developer based in West London, UK. By trade, I am a professional watch restorer (margoliswatch.co.uk).
I have a small workshop where I breathe new life into vintage and antique timepieces. But my brain works a little differently than most. I am dyslexic, autistic, and have ADHD. While this gives me a unique outlook on the world, it also means I struggle with traditional organisation.
I rely heavily on technology to get me through the day. And when the tool I need doesn’t exist, I build it from scratch.
Nyblit’s story
I’m a professional watchmaker and self-taught Apple developer based in London. More than 20 years ago, I created a small FileMaker database that I shared with a group of friends. It was based on a frustration I had with ordinary to-do lists: real tasks are rarely just “done” or “not done.”
A watch restoration might be waiting for a replacement component, blocked until a client gives the go-ahead, paused while another operation is completed, or ready for work today. Treating all of these as unfinished creates a list that is technically accurate but practically overwhelming.
That early database gradually developed into Nyblit, a native productivity app for iPhone, iPad and Mac built around what I call “state-based” task management. This means Nyblit understands the workflow required to complete your tasks. For example, it knows if the task is a phone call, an online purchase or replacing the balance spring in a watch. It knows all the steps involved and, crucially, all the ways in which the task can be blocked or delayed.
For example, if you have a phone call task, you can set the status to “left voicemail”. Nyblit will recognise this as blocked because you are now waiting for the other person to return your call. That task doesn’t belong on your to-do list because there is no action to take. It should be safely filed in Blocked and tracked, so you can chase it up later if the call isn’t returned.
This approach can be used for any task imaginable. From shopping to restoring an antique pocket watch.
The concept was strongly influenced by the Japanese system of Kanban, created by Toyota in the 1950s to improve manufacturing efficiency. But executed in a very different way so that it fits on a phone screen.
I built Nyblit for myself to help with my ADHD and dyslexia. Watchmaking taught me to think in systems, dependencies and precise states. ADHD made it especially important to remove irrelevant tasks from view without losing confidence that they would return at the right time.
I built Nyblit independently, learning much of the software development process myself. Nyblit now has thousands of users worldwide and a growing community on Reddit and Discord along with glowing reviews. I am contacted daily by people telling me it’s the best productivity app they have ever used. And people with ADHD have told me it’s the first-ever productivity app that has actually worked for them.
